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Why Byju Raveendran’s firm is leading in the instructional generation area

Anupam by Anupam
June 14, 2016
in Education Loans

Founded with an initial investment of Rs 2 lakh, Byju’s started out with classroom teaching and later emerged as an educational technology company.

Byju Raveendran, 35, turned into training graduate college students on the way to crack the commonplace aptitude check (CAT)—the doorway exam performed through IIMs—whilst he decided to shift recognition to early childhood schooling. students taking aggressive checks, says Raveendran, have a much better danger of achievement, if they’re taught some of the fundamental subjects, such as math and technological know-how, in an engaging and thrilling way in school.

“My revel in with graduate students made me comprehend that you may make a bigger effect if you can make an intervention inside the manner college students analyze in their formative years,” he says. So, Raveendran, a mechanical engineer from Calicut college, founded Byju’s in October 2012.
Byju’s, which seeks to regulate the manner students learn, offers programmes for children from classes IV to XII, except getting ready graduates for aggressive exams—CAT, IAS, GRE and GMAT. the point of interest is on making gaining knowledge of visual and contextual, as opposed to simply theoretical. The startup leverages technology and statistics to provide personalised training.

“This approach helps students realize what to study, when to learn, the way to examine and what kind of to study,” says Raveendran, Founder and CEO. The idea is to regulate students’ learning revel in to make the technique of studying fun. “If the scholars learn within the right way and, if they like learning, they will comfy accurate marks anyhow,” says Raveendran.

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